Promote wherever and whenever you can. This means marketing your home-based business anywhere you can. As every place and person you meet is an opportunity to market your business, you should therefore be ready to discuss what you have to offer in every opportunity. In addition, don’t be shy to promote your business in not-so conventional ways – put on a pin and ask your friends to do the same. Apply some attractive slogans and when people ask about it be sure to be read to explain away.
Keep your marketing materials handy. Whether you’re marketing with brochures, flyers or door hangers, you have to have your marketing tools with you all the time. It won’t look good for your reputation when someone suddenly asks for your custom door hangers for example and you can’t give one. And always make sure that if you have one to give, then it should be something of quality and great design. Your marketing tool is a reflection of how professional and reputable you can be as a business. So whether you’re a home-based business or a Fortune 500 company, your promotional materials can definitely provide the right impact to your target clients that would encourage them to engage in business with you.
Keep your marketing materials handy. Whether you’re marketing with brochures, flyers or door hangers, you have to have your marketing tools with you all the time. It won’t look good for your reputation when someone suddenly asks for your custom door hangers for example and you can’t give one. And always make sure that if you have one to give, then it should be something of quality and great design. Your marketing tool is a reflection of how professional and reputable you can be as a business. So whether you’re a home-based business or a Fortune 500 company, your promotional materials can definitely provide the right impact to your target clients that would encourage them to engage in business with you.
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